A new retail battleground: Pricing and the rise of smart shopping
With more than a third (38%) of consumers globally concerned about having enough money to “live right” and pay the bills, and almost the same proportion (37%) worried about inflation and higher...
View ArticleManaging price erosion in the omnichannel shopping environment
While eroding prices of technical consumer goods may excite the increasingly savvy and deal seeking Connected Consumer, they can be a big problem for product manufacturers and their retailers. Lower...
View ArticleThe first three steps to getting your online pricing decisions right
With saving money the number one reason that consumers shop online, retailers need to ensure they maintain the right price position. This involves a careful balancing act if you are to stimulate sales...
View Article3 key requirements for an optimal online pricing tool
The secret to choosing an online pricing tool that delivers real value We are inundated with tech solutions for our daily lives that are fast, easy to use and help to reduce time spent on the mundane....
View ArticleWhat drives price movements of tech devices?
It is a common assumption among consumers that the retail price of flagship tech devices and features will gradually drop over time. Moreover, it is often assumed that the release of new models...
View ArticleConsumer confidence – does it impact pricing of products?
When consumers feel more confident about their own financial situation and about the economy they tend to be more optimistic and spend more. However, in recent times consumers are not feeling...
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